KeyPerch — logo asset set (concept, v1)
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Brand purple: #5B2A86
Black:         #1A1A1A
Reverse:       #FFFFFF

CONTENTS
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svg/   Master vectors. Mark and horizontal lockup, in purple, black and white.
ai/    PDF-compatible Illustrator files (mark + lockup, purple and black).
eps/   EPS vectors (mark + lockup, purple and black). For print vendors and engravers.
png/   Transparent raster exports. Mark at 64-1024px, lockup at 1024 and 2048px.
png/app-icon/  Square icons, 32-1024px. Purple ground with white mark, plus transparent.

TWO THINGS TO KNOW
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1. The .ai files are PDF-based, not natively authored in Illustrator.
   Illustrator will open them and every shape is live and editable, but they
   carry no Illustrator-specific layers, artboards, or swatch libraries. If your
   designer needs a proper working file, have them open the SVG and re-save
   as .ai — that takes a minute and gives you a real native document.

2. The wordmark typeface is a PLACEHOLDER (DejaVu Sans, converted to outlines
   so the files render identically everywhere). It is not a brand typeface and
   should be replaced. The mark itself is final-quality geometry; the wordmark
   is a position-holder showing the lockup proportions.

CONSTRUCTION
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All shapes are outlined fills — no live strokes anywhere — so the artwork scales
without stroke-weight drift and engraves and die-cuts cleanly.

Mark geometry: a key ring threaded over a horizontal rail. Five shapes total
(rail, ring, stem, two teeth). Clear space: leave at least the height of the
ring on all sides. Minimum reproduction size: 16px on screen, 8mm in print.

BEFORE YOU USE THIS COMMERCIALLY
--------------------------------
Trademark clearance is not complete. Outstanding: IP India and CIPO searches in
classes 9 and 42, a check against KEYper Systems (key custody, phonetically
adjacent), and an attorney knockout search. Do not file, print, or apply this to
uniforms or hardware until that comes back clean.
